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How to Use the Seasonality of Rental Real Estate to Your Advantage

Model Houses Lined in an Incline with an Upward ArrowOne good thing about investing in Chelsea single-family rental homes is the predictability of what will happen in the market and when. Like other things in life, renting also has seasonal patterns each year. These patterns are known as “seasonality” and can help property owners and landlords anticipate and prepare for tenant turnovers. Understanding seasonality and how it could help you optimize your time and budget is critical for owning lucrative rental homes.

Searching Season vs. Moving Season

Seasonality means that searching and moving have their respective peak seasons at different times of the year. Highs and lows in renter activity are predictable even as rental markets vary. The season for searching for a new rental home usually begins in the early part of the year, with March through July typically having the most activity.

The Heat of Summer

Renters also prefer to move during the warm summer months, that is why the peak season for moving in or out is in May to September. Renters still move for various reasons and at different times of the year. But the summer months generally coincide with most of life’s big events, and most renters prefer not moving in cold or snowy weather. This is why summer is one of the busiest times of the year for rental property owners.

The Cool of Winter

The winter month, in comparison, are the slower months in the rental market. This is mainly due to weather and renter preferences. Very few renters would like to move during the winter holiday season.

Using Seasonality to Your Advantage

It is important to know the seasonality patterns of your local market, just in case, it varies a bit with the national real estate market trend. This information can be very helpful in your annual planning. Regular communication is a trademark of any good landlord-tenant relationship. But during peak searching season, it is wise to listen for hints about your tenant’s intentions for the coming year. This is especially true if their lease is up for renewal.

Let us say that you predict your tenant will move out. In that case, you can then start preparing for the turnover ahead of time by assessing the property condition, preparing marketing materials, and scheduling property maintenance.

When you understand seasonality, you can plan your schedule better. Most Chelsea property managers complete administrative tasks, take personal time away, or check on other aspects of the business during the winter season, knowing that renters tend to move in or out during the summer. This way, you can accommodate the busy moving season better.

One of the ways a landlord can ease the workload is by hiring a good property management company to take care of the day-to-day tasks. Real Property Management Victory can help with almost every aspect of rental property ownership, all year round. This can free up your time to focus on your investing business. Contact us today to learn more about all the services we offer.

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